RIA SINHA
DIGITAL STRATEGY STUDENT AT JAI HIND COLLEGE
Creating a foundation in strategy and innovative pave ways for limitless possibilities in the digital world.
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ABOUT ME
WELCOME TO THIS PAGE
I’m a digital marketing student with a strong passion for data-driven strategies and AI-powered marketing solutions. With experience in corporate relations, media management, and event organization, I’ve honed my ability to interact with industry leaders, strategize campaigns, and enhance brand presence.
Currently, I’m exploring opportunities in sales, HR, and digital strategy, while preparing for a master’s degree in business analytics or digital marketing. My long-term vision is to establish a cutting-edge digital marketing agency that leverages AI for automation, data insights, and innovative branding.
WORK EXPERIENCE
This section highlights my skills, experiences, and professional journey in digital marketing, business analytics, and corporate relations. Take a look to learn more about my background, projects, and expertise. Looking forward to connecting!
Intern | Neobeing AI NGO (Feb 2025 – Present)
- Assisting in AI-driven initiatives and digital outreach strategies.
- Contributing to projects that integrate AI with social impact solutions.
Sales Intern | Purple Rain Techsafe (Feb 2025 – Present)
- Engaging in sales operations and client relationship management.
- Assisting in lead generation, negotiations, and business development.
Corporate Relations Associate | IAC
- Managed corporate partnerships and sponsorships.
- Interacted with CEOs and founders, building strong professional networks.
Media Associate | E-Cell
- Contributed to marketing and media strategies for entrepreneurship events.
- Managed content creation and audience engagement initiatives.
Why digital marketing ?
Digital strategy is the backbone of modern business growth. It involves leveraging digital tools, data, and platforms to achieve marketing and operational goals. A strong strategy focuses on audience insights, competitive analysis, and emerging trends. Businesses must adapt to evolving technologies and consumer behaviors. Social media, SEO, content marketing, and AI-driven analytics play key roles. Personalization and automation enhance customer experiences and efficiency. Measuring performance through KPIs ensures continuous improvement. A well-executed strategy boosts brand visibility, engagement, and conversions. Innovation and agility keep businesses ahead in the digital landscape. Success lies in integrating creativity with data-driven decision-making.
ABOUT JAI HIND COLLEGE
Jai Hind College, located in Mumbai, Maharashtra, was established in 1948 by a group of dedicated educators.
The college is affiliated with the University of Mumbai and operates as an autonomous institution.
- Popular Courses: It offers courses in Digital Marketing, Business Analytics, Mass Media, Economics, Biotechnology, and more.
- Infrastructure: The campus is well-equipped with modern facilities, including a digital library, well-maintained classrooms, and media labs.
- Extracurricular Activities: Jai Hind is known for its active student life, with various clubs, societies, and festivals such as Talaash (cultural fest) and Entourage (BMS fest).
- Industry Exposure: The college has strong industry connections, with guest lectures, internships, and corporate interactions.
- Alumni Network: Notable alumni include Aishwarya Rai, Priyanka Chopra, Kajal Aggarwal, John Abraham, and many more from the entertainment and corporate world.
ESSENTIALS FOR DIGITAL MARKETING
content marketing
creating valuable and engaging content to attract, inform, and retain audiences across various digital platforms.
seo research
Optimizing websites and content for search engines while leveraging data analytics to improve performance and reach.
social media advertisment
Building brand presence and running targeted ad campaigns on platforms like Instagram, LinkedIn, and Google Ads.
AI
Utilizing AI-driven tools and automation to enhance marketing efficiency, personalization, and customer engagement.